Do you know how to protect your online brand reputation? It is common knowledge that the internet is an entire community on its own. Sadly, it is a community without a sole leader. Hence, making it quite difficult to control what goes on, on the internet. As a business owner, your brand is your most intangible asset. Your brand is what people see and how they feel about your business....
Do you have brand management strategies for success? Starting up any kind of business is not easy. Sustaining that business is a different ball game altogether. Good sustenance will keep you in business but it does not equate to success. What determines success then, you may ask. It is how your brand is perceived by your customers and people at large that determines the success of your brand. Established brands...
How To Improve Business Reputation? As an entrepreneur, having an idea of how your business is perceived by your customers or even other business owners are important. Your business character cannot please everyone, but how many percentages of people can say they love your business character? Carrying out a statistical poll to ascertain the answer might be difficult. But if the rough estimate is below 60% then you have a...
Like every other mentor, business mentors mentor people, their mentees, in the business landscape. Here are ways business mentoring creates a lasting difference. In our everyday life, people need a guide, usually, someone with the knowledge they seek or with the experience they lack to help them with a guide on how to scale problems and advance towards unchartered territories. An individual who wakes up one morning and decides to...
Are you familiar with strategies for fuel-efficient mentorship? As a mentor, it gets to a point in your mentorship career that you would have many mentees to attend to, and this should take bulk of your time. When it gets to this, having the time to give each mentee the necessary and needed attention that they deserve becomes a problem; this is where a fuel-efficient kind of mentorship comes into...
A marketing funnel is used to connect the dots between your leads and your marketing strategy. Another way to think about this tool is the process of starting at step zero to ensure that you develop a successful marketing strategy. They are very important and aid in reaching out to prospective clients. The ultimate goal of the marketing funnel approach is to ensure that you maximize your time. By creating...
Why every start-up needs a business mentor? In life, everyone has at least one person—friends or families they run to for advice, counsel and help. It is because they can empathetically relate with you and proffer solutions. After all, they have been there and have more experience. This applies to all areas of life. There is no starting up any form of business without seeking advice from an experienced hand...
Why Is Reputation Management Important For Your Brand? Since the advent of the internet, the world has become fast-paced. Almost anything can be searched or ordered with the internet without stress. It is because of this speed that so many brands in the 21st century have adopted the internet as one of their cohorts. The internet is now used for pushing businesses to the next level. Business owners now practice...
If you're like most small business owners, your email marketing list is one of your most valuable assets. And if you're not sure how to grow your list or keep it updated, don't worry—we're here to help! In this post, we'll outline some of the best (and easiest) ways on how to build an email list for small businesses. So whether you're just getting started or you're looking for new...
What to Look For in a Mentor? Before deciding to seek out a mentor, you must first determine what you hope to gain from the relationship. That means you need to spend time thinking about both your short and long term goals. Once you're fully clear on where you want to be, the selection process becomes that much easier. Mentors are crucial to any business, and the wrong one can...