5 Ways to Avoid Bad Press for Your Business

5 Ways to Avoid Bad Press for Your Business

Bad press/publicity will give your business the recognition it needs but for all the wrong reasons. Here are 5 ways to avoid bad press for your business. People in the business world have often said, “Bad publicity is better than no publicity.” While this might have worked for a few businesses, it is really not the hill you want your business to die on. The bad press might result in...
How to Manage Brand Reputation on Social Media

How to Manage Brand Reputation on Social Media

Do you know how to manage brand reputation on social media? Before venturing into any business, individuals should know that the success of their business is dependent on their target audience. Your target audience is where your customers and fan base will be generated from. Hence, their opinions about your business can make or mar your brand reputation. Never underestimate the power of your customers. One bad review from them...
Can a Press Release Help My Brand Reputation?

Can a Press Release Help My Brand Reputation?

How can a press release help my brand reputation? There are several ways in which a press release can help boost your brand reputation. A well-written press release will do so much for your brand, and it is those things that we aim to list in this article. One of the most popular business goals is to be well-known for the right reasons. To achieve this feat as a brand,...
5 Brand Management Strategies for Success

5 Brand Management Strategies for Success

Do you have brand management strategies for success? Starting up any kind of business is not easy. Sustaining that business is a different ball game altogether. Good sustenance will keep you in business but it does not equate to success. What determines success then, you may ask. It is how your brand is perceived by your customers and people at large that determines the success of your brand. Established brands...
How To Improve Business Reputation?

How To Improve Business Reputation?

How To Improve Business Reputation? As an entrepreneur, having an idea of how your business is perceived by your customers or even other business owners are important. Your business character cannot please everyone, but how many percentages of people can say they love your business character? Carrying out a statistical poll to ascertain the answer might be difficult. But if the rough estimate is below 60% then you have a...
Why Is Reputation Management Important For Your Brand

Why Is Reputation Management Important For Your Brand? 

Why Is Reputation Management Important For Your Brand? Since the advent of the internet, the world has become fast-paced. Almost anything can be searched or ordered with the internet without stress. It is because of this speed that so many brands in the 21st century have adopted the internet as one of their cohorts. The internet is now used for pushing businesses to the next level. Business owners now practice...
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How to Share User Generated Content on Instagram

Do you know how to share user generated content on Instagram? Want to share your customers’ posts on Instagram? Wondering how to find and use your customers' content without breaking Instagram’s Terms of Service? How to Share User Generated Content on Instagram As a business, it is important to find ways to share user generated content on Instagram. This can be done in a few ways. One way is to...